Identidad social en redes sociales: mujeres adultas jóvenes y los “Finsta” de Instagram
Fecha
2025
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Universidad Antonio Ruiz de Montoya
Resumen
Este estudio analiza la identidad social en adultas jóvenes que usan “Finsta” o perfiles falsos de Instagram. Para este objetivo, se utilizó un enfoque fenomenológico interpretativo, con una metodología cualitativa en la recolección, análisis y resultados de las entrevistas realizadas a seis estudiantes de cuatro universidades privadas de Lima Metropolitana. Las conclusiones giran alrededor de las 3 dimensiones de la identidad social, las cuales son: Categorización social, comparación social e identificación social. En cuanto a la categorización social, las participantes resaltan la variedad de contenido que suben a este tipo de perfil, sobre todo en relación con su carácter cotidiano y cercano; además, señalan la importancia de la cercanía y confianza con las miembros de este perfil, así como algunos filtros para admitir a nuevas personas. En cuanto a la comparación social, las participantes distancian los perfiles de Instagram y Finstagram comparando el contenido compartido, siendo uno público y otro privado; los seguidores del perfil, siendo unos conocidos y otros cercanos; y la interacción entre usuarios, siendo una genérica en Instagram y otra particular en Finstagram. En relación con el componente de identificación social, las participantes sugieren una valoración positiva, personal y cercana del contenido compartido, los seguidores y las interacciones con ellos. Por último, las participantes mencionan que, si bien sienten mayor libertad de expresarse no todo se puede comentar en sus perfiles privados, para ello recurren a nuevos espacios de comunicación aún más privados.
This study analyzes the social identity of young adult women who use “Finsta” or Fake Instagram profiles. To this end, an interpretative phenomenological approach was used, with a qualitative methodology applied to the collection, analysis, and interpretation of the results from six interviews carried out on six students from four private universities in Metropolitan Lima. The conclusions revolve around the three dimensions of social identity: social categorization, social comparison, and social identification. Regarding social categorization, participants highlighted the variety of content they post on this type of profile, especially in relation to its daily and close character. They also emphasized the importance of closeness and trust with the members who follow these profiles, as well as the existence of certain filters when admitting new people. In terms of social comparison, participants distinguish between their Instagram and Finstagram profiles by comparing the content shared, public in one and private in the other; the type of followers, acquaintances in one and close friends in the other; and the nature of interactions, more generic in Instagram and more personalized in Finstagram. Concerning the social identification component, participants express a positive, personal, and intimate appreciation of the content shared, the followers, and the interactions with them. Finally, participants mention that although they feel a greater sense of freedom to express themselves in their private profiles, not everything can be shared there. For that reason, they turn to even more private communication spaces.
This study analyzes the social identity of young adult women who use “Finsta” or Fake Instagram profiles. To this end, an interpretative phenomenological approach was used, with a qualitative methodology applied to the collection, analysis, and interpretation of the results from six interviews carried out on six students from four private universities in Metropolitan Lima. The conclusions revolve around the three dimensions of social identity: social categorization, social comparison, and social identification. Regarding social categorization, participants highlighted the variety of content they post on this type of profile, especially in relation to its daily and close character. They also emphasized the importance of closeness and trust with the members who follow these profiles, as well as the existence of certain filters when admitting new people. In terms of social comparison, participants distinguish between their Instagram and Finstagram profiles by comparing the content shared, public in one and private in the other; the type of followers, acquaintances in one and close friends in the other; and the nature of interactions, more generic in Instagram and more personalized in Finstagram. Concerning the social identification component, participants express a positive, personal, and intimate appreciation of the content shared, the followers, and the interactions with them. Finally, participants mention that although they feel a greater sense of freedom to express themselves in their private profiles, not everything can be shared there. For that reason, they turn to even more private communication spaces.
Descripción
Palabras clave
Identidad social, Adultos, Jóvenes, Redes sociales, Psicología
Citación
Abanto, S. (2025). Identidad social en redes sociales: mujeres adultas jóvenes y los “Finsta” de Instagram [Tesis de pregrado, Universidad Antonio Ruiz de Montoya]. Repositorio Institucional UARM. https://hdl.handle.net/20.500.12833/2854
