La innovación del periodismo en una plataforma digital e impresa, gratuita y comunitaria en la construcción de la ciudadanía y democracia en un contexto de concentración de medios: el caso Wayka
Fecha
2020
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Universidad Antonio Ruiz de Montoya
Resumen
Esta investigación narra la gestación y la realización de un modelo periodístico que tiene como consigna ser comunitario y gratuito para la fortalecer a la ciudadanía, para así contribuir a la construcción de una democracia en un contexto de concentración de medios. La presente tesis sustenta la viabilidad de apostar por emprender un medio periodístico independiente en donde el periodista que ejerza tenga plena libertad en su labor profesional. Para el impacto de este nuevo modelo periodístico, herramientas como las redes sociales se suman al periodismo tradicional, a fin de crear una experiencia noticiosa innovadora tanto para el periodista y el ciudadano receptor de la noticia.
También se incorporan nuevos formatos gráficos y audiovisuales para enriquecer dicha experiencia informativa. El modelo periodístico que se analiza es Wayka, que a lo largo de esta investigación es presentado como modelo periodístico pionero, para que sirva como referencia a quienes se propongan emprender una experiencia similar.
This investigation narrates the creation and implementation of a journalistic model wich main objective is to be community and free in order to create citizenship, and thus, contributing with the construction of democracy in a context of media concentration. The thesis supports the viability of starting an independent media agency, where journalists are able to work in complete freedom. In order for this new journalistic model to make an impact, tools such as social networks need to be added to traditional journalism, creating in that way, an innovative news experience both for the journalist and the citizen receiving the news. Likewise, new graphic and audio-visual formats are incorporated to enrich the experience. The journalistic model proposed is based on the Wayka case, which throughout this investigation is presented as an innovative journalistic model, and their errors are evaluated so for the future, it can serve as precedent and as a guide for whoever wants to bet on a new journalistic model.
This investigation narrates the creation and implementation of a journalistic model wich main objective is to be community and free in order to create citizenship, and thus, contributing with the construction of democracy in a context of media concentration. The thesis supports the viability of starting an independent media agency, where journalists are able to work in complete freedom. In order for this new journalistic model to make an impact, tools such as social networks need to be added to traditional journalism, creating in that way, an innovative news experience both for the journalist and the citizen receiving the news. Likewise, new graphic and audio-visual formats are incorporated to enrich the experience. The journalistic model proposed is based on the Wayka case, which throughout this investigation is presented as an innovative journalistic model, and their errors are evaluated so for the future, it can serve as precedent and as a guide for whoever wants to bet on a new journalistic model.
Descripción
Palabras clave
Medios de comunicación social, Participación ciudadana, Acceso a la información, Periodismo digital, Redes sociales, Perú, Periodismo
Citación
García, D. (2020). La innovación del periodismo en una plataforma digital e impresa, gratuita y comunitaria en la construcción de la ciudadanía y democracia en un contexto de concentración de medios: el caso Wayka [Tesis de pregrado, Universidad Antonio Ruiz de Montoya]. Repositorio Institucional UARM. http://hdl.handle.net/20.500.12833/2109